Your offline business has been going great for years and now you want to expand your business by going beyond your current portfolio. It may not be possible to reach many customers with the old-fashioned offline methods. Therefore, using online tools should now be the choice of all businesses.
In the past, you had to make a lot of effort to find businesses interested in your business-to-business products. You would go through fairs, B2B networking meetings, and references. Or, apart from these, you could give TV and radio advertisements by spending large sums of money.
Now, business relations in the world have changed at the speed of jet with the Internet. Instead of giving a TV ad by giving thousands of dollars, you can give laser targeted ads on social media with much smaller budgets.
The Internet has changed the understanding of advertising, as well as how we use directories. Yellow pages moved to the web and started competing with one another. YELP, Yellow Pages, The Real Yellow Pages, Yellow Yellow Pages 😅
It is now possible to establish a wide variety of business-to-business connections in worldwide directories. The whole world is at your fingertips. Google Maps is the best example of this. You can even roam the streets of any place in the world from where you sit.
Google Maps has become the world’s largest Yellow Pages in a way. It can be used for many different purposes. You can also plan a route for a tourist trip, find the best restaurant in your city, or even establish a B2B connection. The smallest business in the most remote corner of the world can be found on Google Maps.
This ability to find companies can also be used to find potential customers on Google Maps. The only problem is that it will take a lot of time to do this one by one. Surely there must be a way, right? It’s a good challenge.
Marketing Hackers: Challenge accepted! 😎
Come to think of it you have a mine that keeps all of your potential clients. All you have to do is dig this mine. What we need are the tools to dig this mine. The tool we need is Outscraper.
Outscraper is a web service that hosts various scraping services. It includes the following service:. Google Maps Data Scraper, Google Search Scraper, Google Play Reviews Scraper, Google Maps Reviews Scraper, Google Maps Traffic Extractor, Amazon Products Scraper, Amazon Reviews Scraper, Emails & Contacts Scraper, Bulk Email Verification etc.
Outscraper Google Maps Scraper service scrapes the business from anywhere in the world for you according to the keywords and categories you have determined, and allows you to download them as a list. If you combine it with the Emails & Contacts Scraper service; Outscraper service, will scrape email addresses, social media accounts, and contact information from the companies’ websites and add them to the list.
Let’s go through an example scenario. For example, you have an offline business where you produce and sell special shaving soap for men and you want to promote it to barbers all over the UK. What your sales team need is the phone numbers and addresses of all barbers. You need to support your team with online marketing hacks and strategies. This is where Outscraper comes into play. See how it will work for you.
Open an account on the Outscraper Dashboard and select the Google Maps Scraper service on the dashboard.
And set the parameters such as according to the need in the example scenario.
Confirm and create your task after setting your parameters.
Outscraper has already started collecting data from all barbers instead of us. Meanwhile, you can focus on our other work.
And the task is over. The results look like this:
Outscraper has gathered all the contact details your sales team needs. In this way, you can give all your attention and energy to the marketing part, which is the most important part, without spending hours on data collection.
If you want to take a look, you can download the sample file here: Barber Shops London Result File
You’ve read our first article on Marketing Hackers; you will find articles about many tools that will make your work easier and help you scale your business, such as Outscraper.
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